Automation is reshaping the gig economy, raising urgent concerns about worker displacement. With the global rise in gig workers, there is an increasing urgency for HCI and design research to focus on the impact of designing automation technologies on labor dynamics. This study introduces speculative job design research to probe alternative opportunities for gig workers in an automated future, engaging 20 workers in the process. Guided by Feminist HCI, we performed reflexive thematic analysis to uncover gig workers' views on automation technology, human labor, speculative jobs, and their concerns about the future of work. We highlighted how workers see labor exploitation as a competitive asset over machines, urging that future platform designs must not perpetuate this. Notably, through speculative job design and conversation with workers, we proposed labor design, suggesting labor as a designable material to help address unfair labor dynamics in technology design. Our research offers potential insights and directions for addressing labor tensions in the evolving sociotechnical landscape.
https://dl.acm.org/doi/10.1145/3706598.3713885
The ACM CHI Conference on Human Factors in Computing Systems (https://chi2025.acm.org/)