Ego vs. Exo and Active vs. Passive: Investigating the Individual and Combined Effects of Viewpoint and Navigation on Spatial Immersion and Understanding in Immersive Storytelling

要旨

Visual storytelling combines visuals and narratives to communicate important insights. While web-based visual storytelling is well-established, leveraging the next generation of digital technologies for visual storytelling, specifically immersive technologies, remains underexplored. We investigated the impact of the story viewpoint (from the audience's perspective) and navigation (when progressing through the story) on spatial immersion and understanding. First, we collected web-based 3D stories and elicited design considerations from three VR developers. We then adapted four selected web-based stories to an immersive format. Finally, we conducted a user study (N=24) to examine egocentric and exocentric viewpoints, active and passive navigation, and the combinations they form. Our results indicated significantly higher preferences for egocentric+active (higher agency and engagement) and exocentric+passive (higher focus on content). We also found a marginal significance of viewpoints on story understanding and a strong significance of navigation on spatial immersion.

著者
Tao Lu
Georgia Institute of Technology, Atlanta, Georgia, United States
Qian Zhu
The Hong Kong University of Science and Technology, Hong Kong, China
Tiffany S. Ma
Georgia Institute of Technology, Atlanta, Georgia, United States
Wong Kam-Kwai
The Hong Kong University of Science and Technology, Hong Kong, China
Anlan Xie
Georgia Institute of Technology, Atlanta, Georgia, United States
Alex Endert
Georgia Institute of Technology, Atlanta, Georgia, United States
Yalong Yang
Georgia Institute of Technology, Atlanta, Georgia, United States
DOI

10.1145/3706598.3713849

論文URL

https://dl.acm.org/doi/10.1145/3706598.3713849

動画

会議: CHI 2025

The ACM CHI Conference on Human Factors in Computing Systems (https://chi2025.acm.org/)

セッション: Spatial Interactions

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7 件の発表
2025-05-01 01:20:00
2025-05-01 02:50:00
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