Creativity on Paid Crowdsourcing Platforms

要旨

Crowdsourcing platforms are increasingly being harnessed for creative work. The platforms' potential for creative work is clearly identified, but the workers' perspectives on such work have not been extensively documented. In this paper, we uncover what the workers have to say about creative work on paid crowdsourcing platforms. Through a quantitative and qualitative analysis of a questionnaire launched on two different crowdsourcing platforms, our results revealed clear differences between the workers on the platforms in both preferences and prior experience with creative work. We identify common pitfalls with creative work on crowdsourcing platforms, provide recommendations for requesters of creative work, and discuss the meaning of our findings within the broader scope of creativity-oriented research. To the best of our knowledge, we contribute the first extensive worker-oriented study of creative work on paid crowdsourcing platforms.

キーワード
Creativity
Crowdsourcing
Creative work
Creative tasks
Creativity tests
Creativity support tools
著者
Jonas Oppenlaender
University of Oulu, Oulu, Finland
Kristy Milland
University of Toronto, Toronto, ON, Canada
Aku Visuri
University of Oulu, Oulu, Finland
Panos Ipeirotis
New York University, New York, NY, USA
Simo Hosio
University of Oulu, Oulu, Finland
DOI

10.1145/3313831.3376677

論文URL

https://doi.org/10.1145/3313831.3376677

会議: CHI 2020

The ACM CHI Conference on Human Factors in Computing Systems (https://chi2020.acm.org/)

セッション: Understanding participation

Paper session
316C MAUI
5 件の発表
2020-04-30 18:00:00
2020-04-30 19:15:00
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